ASOS Product Director sells stake in firm

16th Jul 2012 15:52

Robert Bready, the Product Director of online fashion store ASOS, has sold all his ordinary shares in the firm, less than a week after the company unveiled a strong first quarter.Bready, who begun his career at the High Street fashion River Island, pocketed himself £2.6m after trading in 143,125 shares for 1,818p each. Last week the firm posted a 31% rise in first-quarter retail sales after a strong performance from the US, Australia and resilient trading in the UK. The group said it continues to trade in line with expectations and remains positive about its outlook. Retail sales rose to £137m in the three months to June 30th. UK retail sales for the three months increased 8.0% and International sales jumped 49%. Although he no longer holds any ordinary shares, Bready was earlier this year granted 788,604 ordinary shares of 3.5p each, of which half will vest in September this year and half 12 months later. Shares in ASOS are down more than 22% over the past year, equivalent to 529p. However, since late April things have picked up and in the last month alone shares are up 12.5%, or 207p. Top Director BuysHighland Gold Mining Ltd. (HGM) Director name: Mr Eugene ShvidlerAmount purchased: 2,037,794 @ 110.00p Value: £2,241,573Obtala Resources Ltd (OBT) Director name: Mr Simon RollasonAmount purchased: 175,000 @ 19.84p Value: £34,720VP (VP.) Director name: Mr Allison BainbridgeAmount purchased: 8,000 @ 298.00p Value: £23,840Equatorial Palm Oil (PAL) Director name: Mr Michael FrayneAmount purchased: 100,000 @ 12.70p Value: £12,700Software Radio Technology (SRT) Director name: Mr Andrew Christopher LappingAmount purchased: 50,000 @ 20.90p Value: £10,450Top Director SellsASOS (ASC) Director name: Mr Robert BreadyAmount sold: 143,125 @ 1,818.00p Value: £2,602,012Pacific Alliance Asia Opportunity Fund Ltd (PAX) Director name: Mr Christopher M GradelAmount sold: 353,151 @ $1.42 Value: $501,474Pacific Alliance Asia Opportunity Fund Ltd (PAX) Director name: Mr Anthony M MillerAmount sold: 72,577 @ $1.42 Value: $103,059Wetherspoon (J.D.) (JDW) Director name: Mr John HutsonAmount sold: 3,500 @ 441.70p Value: £15,460NR